Legal

Cookie Policy

Last updated: 28 April 2025

What are cookies?

Cookies are small text files placed on your device when you visit a website. They are widely used to make sites function, to remember preferences, and to provide information to site owners about how visitors interact with their content.

This page explains how Mergevue uses cookies, what types are in use, and how you can manage your preferences both here and through your browser settings.

Types of cookies we use

Essential cookies Always active

These are required for the website to function and cannot be switched off. They support core operations such as navigation, security, and session management. No personal data is collected for commercial purposes via these cookies.

Analytics cookies

These help us understand how visitors navigate the site — which pages are visited, how long sessions last, and where users come from. The data is aggregated and used only to improve the site's performance and usefulness.

Advertising cookies

Where applicable, these cookies support the display of relevant advertising and may facilitate remarketing. They track visits across sites in order to show advertising that is more relevant to your interests.

Advertising user data cookies

These cookies may send certain user data to advertising platforms such as Google for the purpose of measuring and improving ad effectiveness. Data is handled in accordance with Google's data processing terms.

Ad personalisation cookies

These allow advertising to be tailored based on your browsing behaviour and interests. If disabled, you may still see advertising, but it will be less targeted to your profile.

Personalisation cookies

These store preferences and settings that allow the site to remember choices you have made, providing a more personalised experience on return visits.

Security cookies Always active

These support fraud prevention and security functions. They help identify and distinguish legitimate users from automated or malicious traffic, and cannot be disabled without affecting site security.

Manage Your Preferences

Your cookie settings

Adjust your preferences below. Essential and security cookies cannot be disabled. Changes take effect immediately across the site.

Advertising Storage

Store data for advertising and remarketing purposes.

Analytics Storage

Store data for website analytics and performance measurement.

Advertising User Data

Send user data to advertising platforms for ad performance purposes.

Ad Personalisation

Use data for personalised advertising tailored to your interests.

Functionality Storage Essential

Required for core website functionality. Cannot be disabled.

Personalisation Storage

Store data for content personalisation on return visits.

Security Storage Essential

Required for security and fraud prevention. Cannot be disabled.

Your preferences have been saved and applied across the site.

Your rights regarding cookies

You have the right to withdraw consent for non-essential cookies at any time. You also have the right to request access to any personal data processed via cookies, to request its deletion, and to obtain a copy of it in a portable format.

To exercise any of these rights, please use the contact form on our Contact page. We will respond within the timeframe required by applicable data protection law.

Cookie Usage & Opt-Out Options

Cookies help us improve your experience, but their use is optional. If you do not wish to be tracked via cookies, you can:

You are free to browse this website without accepting optional cookies or submitting personal information. We honour your choice and ensure compliance with your privacy preferences.

Managing cookies in your browser

All major browsers allow you to view, delete, and block cookies. Instructions vary by browser and version, but you can typically find cookie controls under Settings → Privacy and Security, or equivalent. Blocking all cookies may affect the functionality of some features on this and other websites.

Cookie preferences set through this page are stored in your browser's local storage. Clearing your browser data will reset these preferences, and you may be asked for consent again on your next visit.